dreaming in technicolor: luna aura’s psychedelic pop delight, “candy colored daydream”

dreaming in technicolor: luna aura’s psychedelic pop delight, “candy colored daydream”

Step into the enchanting realm of Luna Aura, where cosmic melodies and electrifying beats collide. With her ethereal voice and magnetic energy, Luna defies expectations and creates a sound uniquely her own. Brace yourself for a sonic journey like no other, as Luna Aura’s latest single, “Candy Colored Daydream,” paints vivid musical landscapes that transport you to a world of vibrant imagination. 

In “Candy Colored Daydream,” Luna Aura delves into a realm of self-discovery and empowerment, navigating the highs and lows of life’s journey. The lyrics “The highs, the lows, the fast, the slow. It’s plucking at my feathers, I just wanna let it go” poetically express the emotional turbulence experienced, symbolized by the metaphorical plucking of feathers, as Luna longs to release and find inner peace.

Musically, the song is a masterful fusion of genres, blending elements of pop, electronic, and alternative sounds. Luna’s innovative approach to production and arrangement infuses the track with an infectious energy, making it impossible to resist moving to the rhythm.

The song reflects Luna Aura’s quest for liberation and confidence in a world that can be overwhelming and filled with challenges. It serves as a call to embrace one’s vulnerabilities, allowing for personal growth and the pursuit of authenticity. Through “Candy Colored Daydream,” Luna Aura invites listeners to join her in letting go of burdens and embracing the freedom to be true to oneself.

Upcoming Tour Dates:
9/15 – Wallingford, CT @ The Dome at Oakdale
9/16 – Huntington, NY @ The Paramount
9/18 – North Myrtle Beach, SC @ House of Blues
9/19 – Orlando, FL @ House of Blues
9/21 – Huntsville, AL @ Mars Music Hall
9/22 – Louisville, KY @ Louder Than Life Festival
9/24 – Houston, TX @ House of Blues
9/25 – Dallas, TX @ House of Blues
9/27 – Albuquerque, NM @ Marquee Theatre
10/1 – San Diego, CA @ House of Blues
10/3 – Riverside, CA @ Riverside Municipal Auditorium
10/5 – Los Angeles, CA @ The Wiltern
10/8 – Sacramento, CA @ Aftershock Festival

sunshine convention sparks our interest with release of second single “the spark”

sunshine convention sparks our interest with release of second single “the spark”

Brooklyn’s newest breakout alternative act is Sunshine Convention, led by brainchild and industry veteran Jake Whitener. And it is the most exciting thing we have on our radar right now. After whirlwind inspiration in his home in the last 3 years, Whitener wrote over 300 songs. He was then tasked at whittling down his ideas to just one full-length collection to introduce the music concept. Its first two single releases have more than piqued our interest.

A nostalgic, 60s and 70s psychedelic rock encases your headspace as soon as you press “play” on a Sunshine Convention song. Moments of lazy surf rock and whirring guitar really make both singles have widespread appeal, from the realistic (and often sarcastic) burnouts to the hopeful idealists and everyone in between. With the release of the project’s second official single – “The Spark” – and its accompanying psychedelic music video, our excitement increases tenfold for the full-length, due out this summer. (July 21st, to be exact. Mark your calendars!)

The full-length is being given a super limited first run on CD, with matte Digipak case and two bonus songs. Pre-orders are open now.

divine sweater’s “in the comedown” dives into unknown waters

divine sweater’s “in the comedown” dives into unknown waters

Experience the electrifying sound of Divine Sweater, a boundary-pushing alternative rock band that captivates audiences with its distinctive style. Their latest release, “In the Comedown,” takes listeners on a journey of introspection and self-discovery through haunting melodies, powerful vocals, and a pulsating rhythm section. With a seamless blend of atmospheric textures and explosive energy, Divine Sweater’s raw emotion and thought-provoking lyrics create a musical landscape that leaves a lasting impact. 

Step into a mesmerizing visual realm as Divine Sweater’s music video for “In the Comedown” transports you through a kaleidoscope of captivating imagery and evocative storytelling. It starts off with a blue girl holding a plant. She sees a button that asks if she needs help, and she presses it. Nearby, four individuals riding scooters in suits make their debut. As soon as they pass, the whole she knows crumbles into oblivion…and an ape appears. They board a submarine together and escape that world and into the ocean, signifying a journey or escape from the previous world. The transition into the ocean can symbolize the depths of the unknown or a dive into the subconscious. Overall, this sequence in the music video portrays a surreal and transformative experience, where the protagonist undergoes a significant change and embarks on a new adventure with unexpected companions. 

The sea depicted in the video is described as a colorfully biodiverse environment, suggesting a sense of wonder and awe. The stunning graphics further enhance the visual experience. However, the presence of the scooter-riding individuals casts a shadow on the vibrant surroundings, enveloping them in darkness. This contrast may symbolize the intrusion of external influences or negative forces that threaten to overshadow the protagonist’s newfound adventure and exploration. It could represent the struggle to maintain positivity and overcome obstacles on the transformative journey. The juxtaposition of the beautiful sea and the encroaching darkness adds depth and complexity to the video’s narrative, highlighting the challenges and conflicts faced by the protagonist. 

The girl’s weariness after a game of checkers with the ape suggests a sense of exhaustion or perhaps a realization of a temporary respite from the challenges she has faced. As the submarine emerges from the depths of the waters, they return to dry land, marking a transition back to the familiar world. However, the ape finds his family, leaving the girl alone without companionship. This turn of events highlights a sense of isolation or a loss of the bond that had been formed. In close proximity, the presence of the “Need Help?” button reappears, prompting the girl to realize that it wasn’t her who the ape was helping all along. This revelation introduces a sense of ambiguity and raises questions about the true nature of the connections and support she encountered throughout her journey. 

As the girl finds herself alone after the departure of the ape and the realization that the help she sought was not meant for her, there is a sense of introspection and solitude. It reminds us that personal growth and understanding often come with unexpected twists and turns, where we may find ourselves seeking solace and connection, only to discover that our path is unique and intertwined with the experiences of others. The video’s evocative imagery and symbolic elements invite viewers to reflect on the complexities of relationships, self-discovery, and the profound impact of companionship and support. Ultimately, “In the Comedown” leaves us with a lingering sense of wonder and a reminder that our individual narratives are both interconnected and deeply personal, shaping our experiences and the meaning we derive from them.

river shook expands mightmare in the electrifying “can’t get what i want”

river shook expands mightmare in the electrifying “can’t get what i want”

When confronted with stretching hours alone during the 2020 pandemic, River Shook found themselves in a unique position to explore their own musical voice. Their solo project, Mightmare, was born, as an independent project separate from their country-punk band, Sarah Shook & the Disarmers. Now, River Shook releases the first Mightmare single to feature a full musical cast, “Can’t Get What I Want”, with Blake Tallent on guitar and synth, Ash Lopez on bass, and Ethan Standard on drums. 

The lyrics of “Can’t Get What I Want” are immediately accusatory, as the speaker takes issue with the one-sided nature of a problematic relationship. Shook shines light on how the song “highlights a moment of clarity as our protagonist realizes in real time that demanding better treatment from an abuser is like expecting honey from a hornet’s nest.” Indeed, this realization stings with the arrival of the chorus, when Shook shouts the song’s namesake. The lingering dreaminess accompanying the lyrics “I can get anything I want” ends, as the tempo picks up and the rhythm changes to a steady emphasis on every downbeat. Reality sets in, as the speaker escapes fantasy and accepts that their abuser will not make any concessions.

Mightmare plants itself fully into the punk, indie-rock aesthetic, with the wail of its lyrics and head-banging instrumentation. Shook’s first solo album, Cruel Liars, features more of Shook’s punk sound. It’s a departure from the distinct country influences of Sarah Shook & the Disarmers, which is a testament to Shook’s musical versatility. Represented by Kill Rock Stars, this is sure to be only the beginning of Mightmare’s electrifying turn into the alternative scene.

In the mood to be vicariously angry via punk energy? Stream “Can’t Get What I Want” on these platforms now!

cleaning up fashion through policy | a conversation at sxsw 2022

cleaning up fashion through policy | a conversation at sxsw 2022

Moderator Shilla Kim-Parker (CEO and Co-Founder of Thrilling – a marketplace for independent mom n’ pop secondhand and vintage shops across the country) led three panelists through a discussion of what makes fashion’s impact on the environment so dire and what can be done going forward.

Rachel Kibbe, founder of the advisory firm Circular Services Group, addressed the question of why we should care about fashion’s impact on the environment and why it is so problematic? “Apparel/textiles is the fastest growing waste stream in the United States. They are about 7% of our landfills now. In the last 25 years, textile waste has grown 80%, meanwhile, every other waste stream (electronics, food, organics, paper) has only grown about 25%.” In addition to these alarming statistics, she reminded us, “With globalization, it’s kind of been a race to the bottom and a huge supply chain issue – you may be growing cotton in one place, spinning and weaving it in another, dying it in another and cutting and sewing it in another. Just the shipping alone to chase cheaper and cheaper cost of production has become really problematic from an environmental and labor standpoint.”

“We’re also creating garments that aren’t re-sellable, they are disposable. How do we produce for durability, for resale, for repair?” – Rachel Kibbe

Plastics also exacerbate the problem, according to Alexis Jackson of The Nature Conservancy. She serves as the Ocean Policy and Plastics Lead for TNC’s California Oceans Program and is working on how plastics enter the environment from all sources – including the fashion industry where plastic looks like nylon, polyester, and acrylics. “Throughout the lifecycle of all these materials, when they’re being woven, designed into clothes and we’re washing and wearing them, they’re letting off these small fragments which are known as microfibers. That water that we are dying and washing these clothes with, that water can carry these microfibers into the environment”, Jackson pointed out. The microfibers then “end up in our oceans, in our food, and in our bodies”. She stated, “… just from clothes washing. And that’s not even the upstream side of what’s happening in textile mills. It’s opened our eyes that plastic comes in many shapes and forms and what can we do.” Furthermore, “we know that fibers are one of the most prolific shapes of plastic found in the environment that kind of work their way up the food chain – they’ve been found in carrots and apples. We know their impact on smaller wildlife – can impact their reproduction and their feeding behavior.”

Panelist Devin Gilmartin has created a platform for small emerging brands from around the world called The Canvas. Most clothing brands don’t have access to the vast physical spaces that an H&M, for example, might have. In addition, most malls or shopping areas have empty retail spaces and this is where The Canvas comes in – they reach out to landlords and ask them to revenue share with the emerging brands. Each small brand also comes in on the framework of the United Nations Sustainable Development goals. In this way, Gilmartin “believes that small brands can help break through the fast fashion barrier.”

The question then becomes, what kind of policy responses have been made to the fashion industry? Although this is a global issue, there is not one global answer. According to Kibbe, “I’ll focus mainly on waste policy because that’s my area of focus and I think I can speak to it best. In France, they have banned the destruction of unsold goods. In Holland, the policy on deck for I believe 2023, where brands would be responsible for paying for the collection of used clothing which is really interesting to me because that’s been a focus in my career – trying to get brands to support the waste management of our used clothing. I know in Scotland, I think they have a similar bill on deck to France that would ban the destruction of unsold clothing. You’re seeing different policies globally mainly coming out of Europe focusing on waste. In Boston, in Massachusetts, they are outlawing textiles to landfills.” In New York, she referred to a bill that is going through the process of public response now that would require any company doing business in New York with revenues over $100 million to disclose their environmental impact maps, about 40-50% of their supply chains, make science based target commitments and track those commitments. When asked, she also said that her dream bill would include a production cap on fashion companies.

“What does that look like to build an innovation contest that allows us to think more creatively about getting the technology on the market or thinking about redesigning clothing the things that we need to get the markets there, and the end goal is that capture component.” – Alexis Jackson

Jackson also believes policy is essential, but it might not be applicable because of the global nature of fashion and how each local and regional area is so different. Her suggestion was a more streamlined approach, like “let’s get policies in place to put filter in washing machines. The policy doesn’t have to be perfect.” Jackson is an advocate of setting goals and letting innovation get there since some of the technology is already on the market, including in the manufacturing space.

When asked what we can do as individuals, Gilmartin had one very concrete suggestion, “From a shopping perspective, I think we need to move away from shopping with the fast fashion giants, I think there are more and more alternatives, yours (Thrilling) being one of them, I think the resale platforms for the issues they’re still figuring out are amazing and growing very quickly and will probably start taking a market share from the bigger companies.” Jackson had a couple of ideas about care of garments: “The first is wash your clothes less often which is not always the most popular solution. Colder loads, shorter loads. If you’re in the market for a new washing machine, buying a front loading washing machine. And then you can think about buying a filter to include on your hose capturing some of these microfibers.”

When asked which companies are close to getting it right, Kibbe responded, “Everybody wants to know where to shop and who to shop from. The thing is, I don’t have a great answer because it’s always buy used.” Gilmartin did have a couple of suggestions:

“On the production side, footwear is a huge contributor to these issues and there’s a company based in Germany called Zellerfeld. They are building 3D printing boxes basically where you can scan your foot with an app and in ten minutes, have a perfectly printed pair of shoes custom to your foot. They’re building these amazing printing farms, they’re going to be in the US soon, but when you’re done with that footwear, you’ll be able to send it back to them. They’ll shred it up and create an entirely brand new piece of shoe from your previous shoes. You basically subscribe to their service one time and you’re wearing that same shoe for the rest of your life. I think this is an amazing physical material fashion innovation.

On the media side, there’s a New York-based editorial agency called Monad Agency. I think a lot of the issues when it comes to sustainable fashion is it needs to be aesthetically appealing, it needs to be desirable and Monad is creating great content around sustainable fashion. They’re working with small brands and giving them Vogue-level content production and I think that’s kind of what we need on the media side. More focus and larger reach for the small brands.”

“It will really take all of us working together to solve the problem.” – Alexis Jackson

soren bryce gets restless in new video for single “soak”

soren bryce gets restless in new video for single “soak”

Under the moniker Tummyache, producer/artist Soren Bryce blends the spirit of 1980s indie rock with 1990s alternative to forge a DIY rock sound. Fresh off a relocation from the USA to London, Bryce follows up a series of indie projects with her upcoming album Soak. In succession to the project’s first single “D.I.Y”, she dropped the video for the album’s self-titled track on October 22nd.

As a companion to the track’s turbulent nature with its juxtaposition between drowsy vocals and adrenaline-fueled guitars, the music video shows a sense of the artist’s aimlessness morphing into restlessness. The visuals of Bryce wandering against the backdrop of a dreary neighborhood alternates with frantic dancing and strobe lights within the confines of her home, which would reflect the disruption of moving to a new place during the uncertainty of the pandemic. Bryce explains:

 “Soak was inspired by newfound neurotic and tedious habits that formed during the isolation of the pandemic, while adjusting to being in a new country. A new kind of forced domesticity caused me to avoid reality and I wasn’t able to fall back on my usual escapism methods. I learned a lot about myself”.

“Soak” is out now on all platforms and check out the music video below! Be on the lookout for Bryce’s eponymous album as Tummyache, releasing imminently.

dylan dunn declares his love with new single such a freak

dylan dunn declares his love with new single such a freak

Love is weird. Sometimes it’s hard to keep a relationship going and continue finding things to love about them. But on the other hand, there are some instances where it’s just easy to fall right into someone’s eyes and instantly start adoring every detail about them, regardless of what others think. Memphis-based multi-instrumentalist Dylan Dunn illustrates his thoughts on the latter with his latest single, “Such A Freak.”

The first minutes off the lead single from Dunn’s upcoming independent debut Blue Like You EP feels like a charming ballad about a loved one featuring simplistic, acoustic stylings similar to that of Cavetown. However, once that first chorus hits, these sweet symphonies evolve into a stark contrast of everything thus far, that being something much more striking and reminiscent of the dark, angsty pop of Conan Gray.  

Overall, the track is a genre-bending bop that makes me look forward to listening to more material from the singer-songwriter later this year. Until then, I bet I’ll be hearing this on alternative radio stations in the weeks and months to come.

 

keep it a secret shares soul-piercing new track “middle with my thumbs up”

keep it a secret shares soul-piercing new track “middle with my thumbs up”

Alternative rock band Keep It a Secret returns with their new single “Middle with My Thumbs Up”, as catharsis for listeners. With its mix of soul-piercing screams and whisper-esque vocals over a bombastic guitar-laden instrumental, the band captures the feeling of an emotional roller coaster as they lament over heartbreak and loves that were never quite meant to be. Over a chorus of “Left for dead, it takes time to get away”, the band reluctantly accepts a withdrawal from romance to escape a self-destructive cycle that could claim their sanity and any hope of starting anew. The opening line “I’ve been watching you destroy me” is a sign of infatuation morphing into a ticking time bomb of dependence. The band describes:

‘Middle with my Thumbs Up’ is a dichotic look back on the melancholy of lost love. Although seemingly separate emotions, anger and sadness are often a self-destructive loop that many people experience from heartbreak in all its forms. This song incorporates both intimate, almost whispered vocals and cathartic gritty yells to illustrate these feelings.

The video shows a masked couple in separate colors attempting to embrace within a decrepit household, which captures the realization of disconnect and blindness clouding a relationship. It’s as if one’s own love can end up haunting them and living inside as an unwanted guest for some time.

Check out the video for “Middle with my Thumbs Up” and be on the lookout for Keep It a Secret’s next project.