reggie becton, “rainin’ in la”

reggie becton, “rainin’ in la”

As though there could be anything better than the buttery vocals of Reggie Becton on really any track – let alone his 90s-inspired “Rainin’ in LA” released recently – he has just released the official music video for his latest single “Rainin’ in LA,” and the way it reflects its soft and beautiful audio inspiration is absolute magic.

Get lost in this new visual below!

ocean alley, “hot chicken”

ocean alley, “hot chicken”

Recently, Ocean Alley premiered the music video for their track “Hot Chicken”. Needless to say, we’re huge fans. Directed, animated, and edited by Michael Askew, the video is absolutely entrancing, changing at musical cues to display different textures and landscapes, many to be left to the imagination. It has a bit of a psychedelic quality to it, which just heightens the effects of the track itself, with whirring guitar and attitude for days.

Check out the video below!

Keep up with Ocean Alley here.

broken bells, “good luck”

broken bells, “good luck”

Broken Bells are tugging at our heartstrings in the new video for “Good Luck”, which is enveloped in passing glances at the mood of current times. As we contemplate the depth of the world’s collective depression, we consider “sunrise” and movement toward something bigger. Somehow, Broken Bells have been able to vocalize an emotion most of us can’t quite put our finger on. The visual does its best to emphasize those feelings, a contemplative child calling light to an examination of our deepest selves.

Who knew we would be doing that with music videos right now? This song and its accompanying music video are art in its highest form.

Keep up with Broken Bells here.

dylan, “good enough”

dylan, “good enough”

Rising newcomer Dylan, introduces herself with debut single “Good Enough,” an edgy piece of pop music. The song focuses around the idea of people, or exes making you feel less than, and realizing they are wrong and you are going to prove that. It’s emotional and even with a high-energy undertone it is still one that will get you screaming the lyrics.

The music video is simple. It showcases Dylan performing backlight by a line of lights, when the chorus hits the lights start to flash. The flashing helps to highlight the uptick of the instrumentation in the chorus compared to the rest of the song. Each time before the chorus hits there is a small pause preceding.

The video showcases Dylan as a performer, a possible glimpse of how she will look onstage. She plays with the emotional weight of the song and expresses that through face and gestures towards the camera.

“Good Enough” gives an introduction to Dylan, her music style, and her song-writing style. The track makes you want to hear more from her and see where she can go with her music.

cheat codes, “on my life”

cheat codes, “on my life”

Electro-pop trio Cheat Codes have recently dropped a video for their new feel-good single “On My Life”. Since their formation in LA, the band has racked up some impressive stats with over 4 billion streams to date and collabs with everyone from Fetty Wap to Demi Lovato. Their newest track, upbeat and bright in all its glory,, serves as a temporary escape from reality while the video features a charming montage of the band’s early life.

The video goes all the way back to the beginning, showcasing adorable first piano lessons and garage band days and leading up to present day, offering more depth and insight into the band’s past and letting fans feel more connected to them and their story. Viewers get a glimpse into the boys’ rapidly escalating life, watching them grow up and then live out their dreams. A collage of life, the heart-warming video is dedicated to the group’s late manager while also shedding light on their journey. In a statement, the band said “It’s important to take a minute and reflect on your journey every once in a while to appreciate the small things and realize how lucky we all are. ‘On My Life” tells a little bit of that story for us”.

“On My Life” is available now wherever you like to watch and listen.

baron minker, “anthem of the rich and the bored”

baron minker, “anthem of the rich and the bored”

Sci-Fi influenced and experimental indie-rock, are just two ways to describe the music project Baron Minker, the alias for songwriter Dane Erik Frost.

Frost released a video for his most recent single “Anthem of the Rich and the Bored”, which is the only politically charged and influenced track on his upcoming album. “Anthem of the Rich and the Bored” calls out those that abuse their power, mainly those of a social elite status that look down on other classes of people.

The video is colorfully trippy, perfectly complimenting the sounds of the track. With the use of a skull that moves in time to the track, and looks as if the skull itself is the one singing these words, the video visually feels hypnotizing.

Baron Minker is a music project that carves out a balance between worlds that are savage and serene. By combining indie sheen with electric absurdity, Minker has a sound that calls back to 1970s psychedelic culture.

Keep up with Baron Minker here.