by Elizabeth Schneider | Apr 23, 2021 | perspective, review
Although there have always been examples of athletes being the voice of social change, 2020 was a watershed year in the fight for social justice. The COVID-19 pandemic and the murders of George Floyd and Breonna Taylor by police officers were three primary events that coalesced in a short period of time to bring the need for social justice to the forefront and the voices of athletes led the call. Morgann Mitchell, Senior Director, Integrated Brand Communications, Turner Sports, moderated Amplifying Athlete Voices Off The Court, a panel discussion during 2021 South by Southwest. Guests were Candance Parker, Analyst and Host for Turner Sports; Eric Jackson, SVP of NBA Digital Content Operations and Diversified Sports Content at Turner Sports; and Chris Webber, also an Analyst for Turner Sports.
When both the WNBA and the NBA returned to playing games during the pandemic, each league was separately sequestered in their own bubbles to prevent spread of the COVID-19 virus. This unique situation allowed the athletes to meet more often and formulate their responses to the deaths of Breonna Taylor and George Floyd.
Mitchell: “How in the bubble were you able to come together?”
Parker: “Preparation is in the small moments when the cameras weren’t there. I think the WNBA was built for moments like this. We are a league of women – 80% are women of color, we have all economic backgrounds, and LGBTQ members.”
Mitchell: “Chris, you were on the air the night Jacob Blake was shot – what was the response of people?”
Webber: “I have to give a shout out to Turner. Turner wanted to know if I wanted to say something. The response was overwhelming great.”
Jackson: “Black voices have been heard for years – Ali, Hank Aaron. The WNBA was great – you left out (Candace) that you were mothers, so you had to balance that as well.”
In the midst of social justice issues, there was an owner of a WNBA team (Kelly Loeffler) that was also running for a permanent seat in the Senate. She opposed the Black Lives Matter stance of the WNBA players and wanted them to keep politics out of the game. As a direct result of this, players vocally supported her opponent, Rev. Raphael Warnock. (Note: Loeffler sold the team in February, 2021)
Mitchell: “How did the senate conversations come about?”
Parker: “I have to speak on leadership of the WNBA and NBA. We have a pretty solid player’s union – in both leagues. There were times we would hop on calls, one time with Michelle Obama. Because we were in the bubble, everybody was connected. We were able to surround that message and amplify it. We could have meetings whenever we want. I really commend leadership of WNBA and WNBAPA.”
Mitchell: “What is your role in this fight?”
Webber: “I think it’s cool that the younger players are embracing what has come before them and taking leadership. I am inspired that the lessons of the past weren’t wasted.”
Mitchell: “How is social media amplifying the stories?”
Jackson: “The beauty is the youthful exuberance of having voices heard. Authenticity makes a difference with social channels. Here is a guy or a lady that looks like me, that through art and expression do their own thing with social media. It’s beautiful to watch. The older people need to get on board.”
Mitchell: “Can the younger generation do or be so much more than the glass ceilings from before?”
Parker: “It is important to see something, but so, so crucial to see someone. This generation has seen so much that they don’t set boundaries and limits. I know my own daughter is this way. They care for others. It means more for Chris Webber to sit here and talk about women’s sports. Like it means more for our white allies to talk about Black Lives Matter.”
Jackson: “I’m a girl dad, (they are in their younger 20’s) so I’m seeing their engagement in the political election. They are seeing the responsibility of voting.”
Webber: “For my son, as a Black male, I hope I don’t have to worry about how he engages with the police later in life. For my daughter, she doesn’t have any limits, she thinks she can do anything! I have twins and they are still small. I’m excited for them to live in the glory of these times. I’m optimistic for the future.”
Mitchell: “Eric, how are you building diversity in your team?”
Jackson: “This is a passion of mine. Didn’t feel good, but felt comfortable for 20 years out of 30 I have been working. I went to a HBCU (Tuskegee University). I demonstrate my work ethic, I speak out. I need to set the example so when the next guy or girl who looks like me is applying to work here, it will be a no brainer. You want to be in the room where the decisions are made – hiring, content – I’ve tried to do that.”
Mitchell: “Why was ownership so important?”
Parker: “I have to make sure that I put my money where my mouth is – to support women’s sports. (Candace Parker is part of the ownership group of Angel City FC of the National Women’s Soccer League.) I am championing women’s sports plus teaching generational wealth. I am looking forward to going on this journey with my daughter – she is on the investor calls with me!”
SXSW Summary:
Athletes have been using their platform and voices for decades to bring light to social issues on and off the field of play, but 2020 brought upon new urgency when COVID-19 and the killings of Black citizens like George Floyd and Breonna Taylor coincided in the span of a few months. Bleacher Report and Turner Sports will bring together a panel of stakeholders including, Turner analysts Candace Parker, Chris Webber and Senior Vice President of NBA Digital Content Operations and Diversified Sports Content, Eric Jackson, will dive into how these brands are concentrated on raising athletes’ voices on social issues to new heights and the importance of highlighting athlete activism.
Candace Parker – Host, Turner Sports
Eric Jackson – Turner Sports – SVP of NBA Digital Content Operations and Diversified Sports Content
Chris Webber – Turner Sports
Morgann Mitchell – Senior Director, Integrated Brand Communications, Turner Sports
**elizabeth schneider is a former employee of the NBA and NFL and qualifies as both a sports critic and aficionado.
by Meredith Schneider | Apr 22, 2021 | singles, wolf tracks
Singer, rapper, and bassist Trip Carter has the ability to make every situation feel free-flowing and fancy-free. While the subject matter of his new track “Heavyweight” is about how much pressure or weight he puts on his support system at times, the cadence would suggest a calming, transformative atmosphere. And thats exactly the brand of acceptance and calm we expect in an ebb and flow relationship.
Hear “Heavyweight” below, and be sure to add it to your rotation for the summer months. You’ll be happy you’ve got it in your collection, trust us.
by Meredith Schneider | Apr 19, 2021 | perspective, snapshot
As moderator Olivia Shalhoup, Founder and Director at Amethyst Collab, set us up for a chat about the Future of Women in Music, she dived right into the nitty gritty with her first question:
“Why do you think women have been so historically underrepresented in music business?”
You would think that in 2021, at a conference in a progressive city that labels itself as diverse and inclusive, is so largely attended by women, and so incredibly funded by the music industry, this question would be beneath us. You would look at the money women make for the industry – hand over foot, year after year – as both superstar talent and innovative project hires and assume that their role in the industry is far too substantial to warrant underrepresentation. Unfortunately, my friend, you would be incorrect.
Before the pandemic set in, a projected 15% of labels were majority-owned or operated by women. An estimated 5% of producers are female, while audio engineer numbers seem to be booming at a still-devastating 18% female. In a recent Northwestern study, only one third of the record labels polled had ever signed a female artist. Even notorious big name players like Sony, Universal, and Warner – that tout the highest paid artists, producers, and executives in the world – have debilitating gender pay gaps that average 30% on a good day.
“There’s this [idea] of [men] being decision-makers. Strong, dominant, powerful. Those are considered to be valuable traits to work in a competitive field,” explained Margaux Grober, Director of A&R at Arista Records. “That’s great, but I think men have a tendency to hire men because of those reasons even though women have shown that they can also be dominant, powerful, authoritative along with also being really intuitive and mindful and empathetic.”
Last fall, 45% of female business leaders admitted that it’s hard to get a word in edgewise in virtual meetings, specifically with their male counterparts. Even women who have broken through the metaphorical glass ceiling into integral roles within the industry often feel like they don’t have the advantage they should. Panelist Sammye-Ruth Scott, Director of A&R at Atlantic Records, elaborated, “It’s almost an uphill battle, even when we’re in the room. You almost get shut out of the conversation because [men] think your statement is invalid. We have to fight that much harder, work that much harder, and get in people’s face a little bit more in an assertive way to prove ourselves.”
Although the #MeToo movement technically originated with a statement in 2006, you would think that conversations around workplace equity would have gotten us farther since it ramped up in 2017. An industry so heavily focused on in the media with so much influence on generations of people could easily lead the way in inclusion. But it’s not. In fact, it continues to perpetuate gender bias in a way that almost encourages it.
This year, the Recording Academy acquired an array of new diversity hires and the 2021 GRAMMYs were touted as one of the most diverse music award shows in history. The entirety of the best rock, country, and new artist categories were filled with female nominees for the first time in history. However, only 11.7% of Grammy-nominated artists between 2013 and 2020 were female, so it shouldn’t have been very difficult to improve. I’m still unsure why the 62 year history of the award show wouldn’t have addressed diversity sooner. And while I’m very unimpressed by how they handle racial diversity – their nominations process has always been shady – I will admit, it’s a start.
This SXSW chat was a clear reminder that change starts from the top. People in positions of power need to be advocating for diversity in the industry, and throughout every career field. Bringing more women into positions of power will allow those key voices to place more women and people of color into careers across the industry. “I feel it will change as time goes on and we make a really concerted effort to bring more women in,” explained Grober. “But I don’t think it should just be on us to do that.” Women will champion the fight, but they need support from people who do not identify as women too.
If you have a creative project coming up, consider working with an array of diverse voices. Music projects often require videographers, editors, photographers, marketing-minded helpers, and other methods of support. Women exist in all of these spaces, and elevating their work is important. As we’ve already seen, a gainful future for women in music will, in turn, provide more opportunity for marginalized voices and people with less resources to find their artistic platform.
by Elizabeth Schneider | Apr 16, 2021 | perspective, review
There was an interesting conversation tucked between movie premiers and music showcases at this year’s South by Southwest. Carole King is a Grammy Award®-winning singer, songwriter, author and environmentalist. She was joined by Jon Platt, Sony Music Publishing Chairman & CEO. Entitled Carole King & John Platt: Notes on Inclusive Leadership, the two titans of the music industry discussed their career paths and their viewpoints on inclusion in leadership.
There were several takeaways during this conversation between friends. It was interesting to hear that King, who began her career by writing songs with her then-husband Gerry Goffin, “…didn’t feel obstacles as a woman, but instead in my personal life.” Even though she entered the music business in 1960, she didn’t see barriers. Her tact was to keep her feet on the ground and do the task at hand. “If I have inspired people, I am glad and I’m glad I wasn’t conscious of it. When you are conscious, you are creating barriers to overcome.”
Jon Platt grew up in Denver during a time that there was no Black FM station. His brother listened to rock, so he grew to like it. He liked all types of music – a song is a song. When asked about the past obstacles in his career, Platt didn’t view himself as a victim. Obstacles were treated as a reason to work harder and smarter. He developed a thick skin. Additionally, he said he wouldn’t trade his journey for any other – good, bad and the ugly.
King then iterated, that when you have a goal, do the homework, be confident in it and go for it. “Like my dad, I acknowledge everybody. I didn’t get where I am without other people. Jon respects writers.” Respect the roles in bringing music to the people.
King also said that she works with a spirit of can-do – “The journey itself is amazing!”
Platt related that he tells young people when things are hard, you probably need to lean into that. At some point, it’s going to work out for you. That’s where the magic is. At 30 years old, I got the job at EMI, the lowest person at the company. I almost stopped, I was going to leave LA, go back to Denver and DJ before I got that job. The magic of leadership is do you have the ability to put others before you? When you are including people, you don’t think about what it’s doing for you – you think about what it’s doing for them. If you want to lead a team, you have to be inclusive and trust people. “My responsibility is to do a great job. When I do a great job, then I create opportunities for a lot of people.”
by ImperfectFifth | Apr 14, 2021 | soundtrack, videos
April has been a whirlwind. For most of us, energy seems to have drained itself from our existence slowly and without consent. But that’s what spring does. It awakens us to more social experiences, allows us some more outdoor time and gives us more things to get exhausted by. As people have been receiving their vaccines, more opportunities have been opening up, and more people are realizing how much their energy plays a part in life.
So, whether you’ve been drained by the month’s festivities or you’re simply looking for more tracks to party to, we have gathered some whimsical, fun, and energetic videos to rev you back up and into a good space. Peep the magic below.
by Meredith Schneider | Apr 13, 2021 | singles, soundtrack, wolf tracks
April is normally one of our favorite months of the year. Springtime is really kicking into high gear, it’s kitten season, it’s my birthday… This year is truly no exception, however obstacle after obstacle has been throwing itself into our realm. So, let’s take some time to relax with new releases from April 2021. Featuring music from REI AMI, Last Minte, Zuli Jr., and more, we will be adding new artists on a daily basis throughout the rest of the month. Check back frequently, and let us know what artists YOU love!
