Plastic: The Album by author/musician Scott Guild is hard to approach. It’s a companion piece to Guild’s debut novel of the same name that came out in February and recounts the book’s story. I haven’t read the book, and I’m not one of those nerds that read books for fun (though I am, admittedly, still a huge nerd), so I’m judging the album entirely on its own merits.
While it seemed difficult initially to come at the album with solid reference points as a way of comparison, this sort of lore and mythology filled album isn’t entirely uncommon. Famous experimental pop icons like Kate Bush and Ethel Cain have made albums composed of songs made up of recurring characters, storylines, and extensive backstories that invite more analysis into the lyrics than a usual album. Even more mainstream musicians have done this, such as Taylor Swift on Folklore and Evermore, two of her most acclaimed albums. An album like Plastic can absolutely succeed without prior knowledge of the novel’s storyline and can work simply on the music itself.
For the most part, I’d say it’s an interesting and captivating, albeit not super accessible, listen. Guild is backed by more experimental musicians for support, like Cindertalk (a collaborator of Son Lux and My Brightest Diamond) and Stranger Cat (a collaborator of Sufjan Stevens, another good example of successful concept albums). With a murderers’ row of artsy musicians behind the album, it makes sense the genre is a touch hard to figure out too. Calling it just “art-pop” is simple, but a little too easy. I’d say it’s more of a mix of orchestral chamber music and downtempo electronica, with more focus on vocal performances and wispy atmosphere than rhythm.
When I say Plastic isn’t super accessible, I don’t mean this as a bad thing (I literally listen to Björk in my free time! Did I mention I’m a huge nerd?). I mean that in a sense that it’s better to approach the album not in a traditional sense, but more in the way of theater, opera, or something that demands your fullest attention when experiencing it. Guild mentioned he didn’t set out to make something contemporary and intended something more cinematic, which I think the album succeeds on.
Okay, now the actual music, which is mainly composed of strongly performed and composed ballads. Stranger Cat’s vocals (as the lead character of the novel) really elevate the material, creating a strong emotional quality that’s consistently captivating and brings out the theatricality that the material is going for. Songs like “Boytoy” and “Fiona” excel on the quality of her voice alone, and she provides enough depth to keep you invested in her performance even if you may not understand what’s going on in the story.
The production, as I said, is an interesting mix of electronica and orchestra. Plastic’s atmosphere is built largely around airy electronics that add to the dystopian future setting of the story. It has a dreamlike quality that can occasionally turn eerie, such as the echoey drum machines on “The Absence” that add to the tone and mood. The orchestrations are also sharp, adding to the dramatic elements of songs like “A Doll’s House” and “Worth the Loss”. There’s some interesting textures added in the instrumentation too, such as the glassy percussion on “Lightning” and the driving acoustic guitar on “Until They’re Home”.
As I said, Plastic can be difficult to grasp for a casual music listener, but that’s the intent behind it. It’s a rewarding experience when given serious intent and your best attention when listening to it, and works as a fascinating listen even without knowing the source material.
Check out the playback from Friday’s album release here.
