Though pop musician Nicholas Schneider has been creating art for quite a while under different personas – he gained a cult following after his work as Nicky Sparkles was released – and has been doing it well. Now he’s releasing music under his given name – Nick Schneider – and we’ve got the exclusive premiere of the new music video for his synth-fueled track “That’s My Girl”. With his light, high vocal range, and an instrumental sound all-too-reminiscent of the 80’s, you knew he had to bring the same flare to the music video. And he has, in great style, adding visual effects that were used in that timeframe. The song itself is catchy and light, making it – and its accompanying visual – perfect for our end of summer evenings.
Mondays are amazing… when there’s something new to premiere. Which is great, since the third single off of musical project The Black Watch‘s now has a stunning visual to accompany it, and we have your exclusive first look. The brainchild of John Andrew Fredrick, The Black Watch has utilized nostalgic footage to bring a laid back, summertime vibe to the leisurely and robust track. It’s something we’re all bound to want to feel every now and again.
Explains Fredrick of the track:
I was on a beach camping holiday with my English friends, a band called Damn Vandals, and Nev, their frontman, lent me his adorable son Stan. We guerilla’d our way into a Motel 6 and shot this video with me Charlie Chaplining to ‘When We First Met’. You should have seen Stan’s eyes when Nev told him he was to push me into the pool! Someone paying him in ice cream to nudge a fully-dressed grown-up into the deep end?! Ace! I was reading Shelley (I’m often re-reading Shelley) at the time so we used a copy of that for the switcharoo. I don’t love making videos by any stretch, but Stan’s overall glee and infectious laugh made it quite fun.
L.A.-based group Transviolet is high off the critical acclaim of their debut EP Kaleidoscopes and national tour with their latest video for “Bad Intentions.” At first glance, the electro-pop track seems to be accompanied by the visuals of a carefree party. But as we follow frontwoman Sarah McTaggart around, we see the darker side of your typical house party music video. It’s magnetic and colorful, yet there’s a deeper meaning behind the imagery. In light of a major cultural shift, the video highlights the power of women and what they can achieve when they stand together. In this case, it’s the women versus those ever-present jerks at a party. But the message is universal – stand up for what you truly believe in and watch what happens. Despite their major success, Transviolet remains fearless in their music and their mindset, and we need that now more than ever.
Check out their EP, and keep up with the band here.
July 2018 has been a thrilling month for music videos so far. Energetic, beautifully shot, intensely introspective. Our minds are still reeling from June, and yet halfway through this month we’ve already had three to four times the amount of impressive visual representations from musicians around the world. We compiled a quick list of some of our favorite music videos so far this month, and we’re sure you’ll discover a gem or two to add to your playlist for the remainder of your summer shenanigans!
(P.S. There is a video from June in this roundup. And that’s because we do what we want.)
Canadian band Frontperson recently released a music video for their new single “Tick-Tock”. In Kathryn Calder and Mark Andrew Hamilton’s latest project, they have created an effortlessly cool track with a video to match. The video is entirely made up of athletes in reverse, making it a hypnotic companion to their easy-going vocals. It highlights the absurdity of the physical activity that sports call for, like pole vaulting or track and field. Rewind it and the image is disconcerting, but you can’t seem to look away. It makes for a unique video that encapsulates an equally unique (and immensely talented) band.
Their debut album Frontrunner is out on September 21st. Check out the video, and keep up with the band here.
Built up of talented musicians and performers, up and coming band Slothrust recently released an exciting and rebellious video for their song ‘Double Down’ on July 12th. The video as well as the band, presents a sense of rock music along with a mix of alternative genres, that gives the video a carefree rock and roll vibe, which is the type of attitude that everybody needs this summer. ‘Double Down’ is just a taste for what’s to come off of Slothrust’s new album THE PACT, which is to be released on September 14th. Slothrust provides an aspect of carefree yet meaningful and empowering music that is appealing to anyone no matter what genre it may be. Make sure you’re ready for when their new album comes out, because it will be sure to set all of the bars!